Privacy policy

RARE AMRIT – PRIVACY POLICY

Effective Date: 23/11/2025

This Privacy Policy explains how [Rare Amrit / Rare Amrit Foods Private Limited] (“Rare Amrit”, “we”, “us”, “our”) collects, uses, shares and protects your personal information when you visit or make a purchase from our website [www.rareamrit.com] (the “Website”) or interact with us through any other channels.

By using our Website, creating an account, placing an order, or sharing your personal information with us, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Website or share your personal information with us.

 

 

1. WHO WE ARE

We are a food & wellness brand offering premium products such as dry fruits, nuts and allied food products (“Products”). This Website showcases our Products, brand story, content, and e-commerce shop (collectively, the “Services”).

If you have any questions about this Privacy Policy, you can contact us at:
 📧 Email: [support@rareamrit.com]

 

 

2. WHAT INFORMATION WE COLLECT

We may collect the following types of information:

a) Information you provide directly

Browse or use our Website, Create an account, Place an order, Subscribe to our newsletter or marketing, Fill a form (contact, feedback, etc.), Chat, email or call us, Name, Phone number, Email address, Shipping and billing address, Pin code, city, state, country, Any other information you submit voluntarily (e.g., notes, feedback, survey responses)

b) Payment information

When you make a purchase, you may be redirected to our payment gateway / checkout partners. You might provide: Name, Email, Phone, UPI ID / card details / net banking info (as applicable)

We do NOT store or have access to your full credit/debit card details or UPI PIN. These are collected and processed securely by our payment partners in accordance with their own privacy/security policies.

c) Automatically collected information (cookies & usage data)

When you use our Website, we may automatically collect certain information using cookies, tags, pixels and similar technologies, such as:

IP address, Device type, browser type and version, Operating system, Pages viewed, time spent, clicks, scrolls, Referring website / source (e.g., ad, search, social link), Date and time of your visit

This helps us understand how users use the Website and improve performance, design and content.

 

 

3. COOKIES & TRACKING TECHNOLOGIES

Cookies are small text files placed on your device when you visit our Website.

We use cookies to:

  • Keep you logged in / maintain your session

  • Remember your preferences (e.g., cart, currency, location)

  • Analyse Website traffic and usage patterns

  • Improve loading speed and overall user experience

  • Run analytics & performance measurement

Types of cookies we may use:

  • Strictly necessary cookies – essential for basic site functions (checkout, login, etc.)

  • Performance / analytical cookies – to measure traffic, pages visited, etc.

  • Targeting / marketing cookies – to show relevant offers or ads (if used in future)

You can control cookies through your browser settings (e.g., block, delete, or notify you). If you disable cookies, some parts of the Website may not work perfectly, but basic browsing will still be possible.

We may also use third-party analytics tools (like Google Analytics or similar solutions) which use cookies to help us understand user behaviour in aggregate.

 

 

4. HOW WE USE YOUR INFORMATION

We use your personal information for purposes such as:

  • Order processing & fulfilment

    • Creating and managing your account

    • Processing payments

    • Packing and delivering your orders

    • Sending order confirmations, shipping updates, and support communication

  • Customer support

    • Responding to your queries, complaints or feedback

    • Assisting you with returns, refunds, or product-related questions

  • Improving our Website & Products

    • Analysing how users navigate our Website

    • Fixing issues, improving content, layout and performance

    • Developing new Products and offers

  • Marketing & communication (with your consent where required)

    • Sending you emails / SMS / WhatsApp / notifications about offers, new launches, educational content, and brand updates

    • Running surveys or feedback forms

  • Legal, safety & compliance

    • Preventing fraud or misuse

    • Complying with applicable laws, regulations, and legal requests

    • Enforcing our Terms of Service

We do not sell your personal information to third parties.

 

 

5. LEGAL BASIS (IF APPLICABLE – GDPR / INTERNATIONAL VISITORS)

Where applicable (for example, if you are located in the EU/UK), we rely on the following legal bases to process your personal data:

  • Your consent

  • Performance of a contract (e.g., processing and delivering your order)

  • Our legitimate interests (e.g., analytics, improving our Website, preventing fraud)

  • Compliance with legal obligations

 

 

6. WHEN WE SHARE YOUR INFORMATION

We may share your information with:

a) Service providers

Trusted third parties who help us run our business and Website, such as:

  • Payment gateways & payment processors

  • Logistics & courier partners

  • Email / SMS / WhatsApp service providers

  • Cloud hosting & server providers

  • Analytics and marketing tools

They are only allowed to use your information to perform services for us, and must handle it securely and confidentially.

b) Affiliates / group companies

We may share limited information with our affiliates / group companies for shared operations, analytics, or customer support.

c) Business transfers

If we are involved in a merger, acquisition, restructuring, sale of assets or similar event, your information may be transferred as part of the business. The new entity will continue to be bound by this or an equivalent privacy policy.

d) Legal & regulatory

We may disclose your information when required by law, court order, or governmental authority, or to protect our rights, users, or others.

 

 

7. HOW LONG WE KEEP YOUR DATA

We retain your personal information only for as long as necessary to:

  • Fulfil the purposes described in this Privacy Policy

  • Comply with legal, accounting, or reporting requirements

  • Resolve disputes and enforce agreements

When data is no longer needed, we may delete it or anonymise it so it can no longer be linked to you.

You can also request deletion of your data (subject to our legal obligations) – see “Your Rights” below.

 

 

8. SECURITY MEASURES

We use reasonable technical and organisational measures to protect your personal information, including:

  • Secure servers / hosting providers

  • Access controls and limited internal access

  • Use of industry-standard payment gateways

However, no system is 100% secure. We cannot guarantee absolute security of data transmitted over the Internet. Please be cautious and avoid sharing sensitive payment or OTP details with anyone claiming to be from Rare Amrit.

We will never ask you for your card PIN, full card details, UPI PIN, or passwords over phone/WhatsApp/email.

 

 

9. YOUR RIGHTS

Depending on your country and applicable law, you may have some or all of the following rights:

  • Right to access the personal data we hold about you

  • Right to correct or update your information

  • Right to request deletion / erasure of your data (subject to legal requirements)

  • Right to restrict or object to certain processing

  • Right to withdraw consent (where processing is based on consent)

  • Right to unsubscribe from marketing communications at any time

To exercise any of these rights, you can contact us at:
 📧 [support@rareamrit.com]

We may need to verify your identity before acting on your request.

 

 

10. CHILDREN’S PRIVACY

Our Website and Services are not intended for children under 16 years of age.
 We do not knowingly collect personal information from children under 16.

If you are a parent/guardian and believe your child has provided us with personal information, please contact us at [support@rareamrit.com], and we will take steps to delete such information.

 

 

11. COMMUNICATIONS & MARKETING

By sharing your phone number, email or WhatsApp with us, you agree that we may contact you for:

  • Order updates & transactional communication

  • Customer support

  • Marketing & promotional communication (where permitted by law)

You can opt out of marketing communication at any time by:

  • Clicking the “unsubscribe” link in emails, or

  • Replying “STOP” (where applicable), or

  • Writing to [support@rareamrit.com] with your request

Transactional messages related to your orders, account or legal notices may still be sent.

 

 

12. THIRD-PARTY LINKS

Our Website may contain links to third-party websites, apps or services (for example: blogs, social media, payment pages, etc.).

We are not responsible for the privacy practices or content of those third-party sites. Once you leave our Website, your use of any third-party site is governed by their privacy policy and terms, not ours. We recommend you review their policies before sharing any information.

 

 

13. INTERNATIONAL TRANSFERS (IF APPLICABLE)

Your information may be stored or processed on servers located outside your country, including in other jurisdictions that may have different data protection laws. By using our Website, you consent to such transfers, subject to applicable law.

Where required, we will ensure that appropriate safeguards are in place for such transfers.

 

 

14. LIMITATION OF LIABILITY

To the extent permitted by law, Rare Amrit shall not be liable for any indirect, incidental, consequential, special or exemplary damages arising out of or in connection with this Privacy Policy, including but not limited to loss of data, profit or goodwill, even if we have been advised of the possibility of such damages.

 

 

15. GOVERNING LAW & JURISDICTION

This Privacy Policy shall be governed by and construed in accordance with the laws of India.

Any disputes arising out of or in connection with this Privacy Policy shall be subject to the exclusive jurisdiction of the courts at [City, State], India.

(You can replace this with, for example: “Mumbai, Maharashtra” or “Delhi, India” based on your company registration.)

 

 

16. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements or for other reasons.

When we update the policy, we will revise the “Effective Date” at the top. We encourage you to review this page periodically to stay informed.

 

 

17. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, you can reach us at:

[Rare Amrit / Rare Amrit Foods Private Limited]
 📧 Email: [support@rareamrit.com]
 📍 Address: [Full Registered Address]